Zeina, a mighty Warrior Princess with a dark past, sets out to redeem herself. jk, that's Xena - a fictional character from the 90s but I'm sure you knew that. And no, that's not how you pronounce my name, very close though.

"Zay-na"

anyway, let me tell you a bit about myself:

- aspiring art director and mediterranean beach house owner

- third culture kid, in other words - palestinian/canadian with an identity crisis

- likes: hats, photography, film (anything from shrek 2 to scarface)

soooo, why advertising?

i have a love/hate relationship with ads, like the ones that just pop up in the middle of a youtube video - yea, i think you can guess how i feel about those. but other times, i would come across a campaign and i would laugh, cry, or just appreciate the creativity. i want to creatively solve human problems, while also reminding people to feel something.

if you want to have a chat about ads that made you laugh (or cry), favourite films or even invite me to your beach house

------> zeinaelshurafa@gmail.com

agency life.

Courage

Art Director

October 2022 - Present

Rethink

Art Director Intern

April 2022 - September 2022

McCann Health Dubai

Art Director Intern

January 2022 - March 2022

education.

Miami Ad School Toronto

Art Direction Program

January 2021 - December 2022

University of Toronto

Honours Bachelor of Arts

September 2016 - June 2020

awards.

ADCC Gold - Print & OOH - Advertising Billboard, Single

ADCC Gold - Print & OOH - Advertising Billboard, Campaign

CMA Gold - Engagement, Retail/Consumer Business 

CMA Gold - Public Relations, Retail/Consumer Business 

CMA Silver - Business/Brand Impact, Retail/Consumer Business

Sport Clios Silver - Skyscanner Trollboards - Fan Engagement

Sport Clios Silver - Skyscanner Trollboards - OOH

Sport Clios Silver - Skyscanner Trollboards - Public Relations

Applied Arts Illustration and Photography - Take Time - Meetings - Advertising Illustration - Single // 2024

Applied Arts Illustration and Photography - Take Time - Campaign - Advertising Illustration - Series // 2024

Applied Arts Illustration and Photography - Take Time - Campaign - Poster Illustration - Series // 2024

Applied Arts Illustration and Photography - KFC King of Buckets - Conceptual Illustration - Single // 2024

Applied Arts - Young Blood Advertising - KFC King of Buckets - Single // 2023

Applied Arts - KFC King of Buckets - Social - Series // 2023

Sports Clio - KFC King of Buckets - Silver - Out of Home - Billboard // 2023

Applied Arts Student Award - Nespresso Decaffeinato // 2022

Communication Arts Advertising Award - Nespresso Decaffeinato // 2022